Welcome to The Sales Matrix

The Sales Matrix is a sales consulting firm that has increased sales for every company that has adopted its methodologies. For over a decade, The Sales Matrix has accomplished this by helping clients effectively design and execute the four key components of a proactive sales program:

• Development and/or refinement of a strategic sales and marketing plan
• Recruitment and management of people and tools to execute the plan
• Sales and management training programs
• Sales and executive business coaching

This four-tiered model, when properly designed, perfectly aligned and relentlessly executed, yields tremendous sales and profit results. That is what we do and that is why our clients win – 100% of the time!

This critical step is the one most often overlooked or undervalued by underperforming sales organizations. Typically, the business plan and strategy developed at the inception of the company have not been updated to deal with changes in the market. That is why we start here; defining the proper market strategy to determine the ideal strategic plan based on hard data, not gut instinct.

No matter how unique your product or service or how terrific your strategic plan is, if you do not have the proper team to execute, you will struggle or fail. The choices you make about who to surround yourself with will have a greater impact on your happiness and the success of your company than any other business decision.

We take the time to source, test (IQ/EQ), hire and launch new or existing staff into complete alignment with the new strategic sales and marketing plan.

Once you have completely developed your strategic sales and marketing plan, recruited the proper human resources to execute the plan and developed the tools for the team to implement the plan, it is crucial to the culture and future success of the organization to train the team responsible for various roles and responsibilities. Most companies do not take the proper steps to effectively train their people.

Sales training can be time-consuming, costly, ineffective and often so general in scope it has no impact. The Sales Matrix customizes its training solutions to the needs of each client based on the strategic sales and marketing plan and designed around the specific traits of the human resources and products/services of the company. Developing the training this way reduces costs, increases adoption and drives both short and long-term results.

Business owners typically rely on attorneys for legal advice and CPAs to reduce tax liabilities.  We have dentists, doctors and perhaps even favorite barbers.  All are trusted advisors to help us navigate key areas of our lives.  Yet, we frequently do not seek counsel from business experts outside our organizations.  We think we can simply set a direction for our team and they will implement it.  We end up disappointed almost every time.

To ensure that doesn’t happen to the new program, people and training we put into place, we work with owners and executive teams – and hand in hand with their staff members – to reinforce, lead and manage successful program implementation.  This means money and time is returned in sales and profits, not wasted!

We encourage you to research our site further on these four topics, read some of our case studies and testimonials, and learn about our staff. If you wish to speak to a member of The Sales Matrix team, feel free to call, email or reach out to us via our contact page.

Thank you for visiting!

The Sales Matrix Team